Building a Brand in Fashion

Meet Celina Paiz, the founder & designer for Le Selva – a clothing line of vintage, one-of-a-kind garments made from Guatemalan textiles. Watch as Celina reveals the strategies she’s using to expand her brand in 2014 and beyond. From networking and artist collaborations to getting into retail stores with “look books” and pop-ups, see if Celina has what it takes to break out in fashion!

What do YOU think Celina will need to do to take her clothing business to the next level? Let us know your thoughts in the comments below!

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